Hello to my fellow 73 tinyletter-ers!
Thanks for sticking with me. I put a new post live this morning that I put a lot of effort into. Blogging is a fickle beast. Sometimes they come easy, sometimes you have to wrestle with them. This one was a grade a struggle to pull it out of my head and put it into words!
Here's the piece:
The Consultant's Grain - Why (their) culture eats (your) strategy for breakfast.
Despite the title hopefully it's relevant for all kinds of folks; consultants, agencies, in-house etc. Anyone who is trying to drive change can hopefully relate in some way to the forces of culture and strategy.
Anyway - I'd love to hear what you think about it. What made sense? Which pieces missed the mark? How can we improve our understanding of the (often) implicit culture around us?
Till next tinyletter!
Tom
PS - the title is inspired by a piece by Frank Chimero called
the web's grain which is just a beautiful piece.
